Shopify SEO Agency in Canada

Shopify SEO
Services

A Shopify SEO agency built around how Shopify actually works — themes, apps, collections, faceted filters and Shopify Plus. We grow organic revenue, not just rankings.

Trusted by ecommerce brands across Canada

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Certified partners & the stack we work with

Why It Matters

Shopify SEO Services Built Around Your Store

Shopify is fast to launch and limiting to optimize. Default themes leave duplicate URLs, weak collection pages and bloated JavaScript that quietly cap your rankings. Our Shopify SEO agency fixes the platform-specific friction so collections and product pages can compete on intent — not on luck.

Shopify Technical SEO

We fix Shopify’s common pitfalls before they cost you rankings: duplicate /collections/ and /products/ URLs, broken canonical inheritance on variants, sitemap gaps that hide newer products, and the theme-level Liquid bloat that slows LCP on mobile. Implementation happens in your theme’s code (not on top of it through apps), so the fixes survive future redesigns and the next Shopify update.

Collection & Product Page Optimization

Collection and product templates rewritten so changes ripple across the catalog — not page by page. We build keyword-mapped category copy above the product grid, structured product descriptions that earn rich snippets, internal linking between related collections, and Product / Offer / Review schema that holds up in Rich Results Test. Most stores see CTR and conversion lift before rankings move.

Faceted Navigation Done Right

Filter and tag URLs are the single biggest crawl-budget waste on most Shopify stores. We write a faceted-navigation rule set that decides which filter combinations rank (e.g., ‘women’s linen dresses’), which get canonicalized, and which get noindex’d — before Google indexes 40,000 junk URLs and demotes the rest of the catalog with them.

Apps, Speed & Core Web Vitals

We audit your installed Shopify apps the way Lighthouse never does: real-user CWV data from Chrome UX Report, attribution back to specific app scripts, and a culling plan that removes the JavaScript dragging your INP. Cloudflare and image-optimisation tuning included. The same work that lifts LCP also lifts conversion.

Content That Feeds Product Sales

Buyer-guide, comparison and how-to content mapped to your catalog and linked into the specific collection and product pages it’s built to support. We use Ahrefs and Search Console to pick queries with real volume and reachable difficulty, then write to intent — not a Google-Doc template handed to a freelancer.

Shopify Plus & Replatforming

Shopify Plus migrations and theme replatforms with no traffic loss — redirect maps, URL structure and 301 strategy handled before launch, not after. We’ve done migrations from WooCommerce, Magento and legacy custom builds onto Shopify Plus. The pre-launch crawl audit is the single biggest predictor of whether traffic survives.

How We Work

How We Work

1

Audit & Diagnose

We crawl your Shopify store with the same tools Google uses, profile real-user Core Web Vitals, and benchmark against your three closest competitors before recommending a single change.

2

Strategy & Roadmap

Keyword targets, page architecture and a 90-day execution roadmap with effort vs. impact per item — so you know what we’re doing and why before any code ships.

3

Technical & On-Page

Theme-level fixes, collection / product template rewrites, schema implementation, faceted-nav rule set, app trimming and Core Web Vitals work shipped in priority order.

4

Content & Authority

Buyer-guide and category content written to intent, internal-linking architecture built, and a Canadian digital-PR program that earns relevant editorial backlinks.

5

Report & Iterate

Monthly reports tied to organic-attributed revenue (not vanity rankings), quarterly strategy reviews, and continuous template improvements as queries and competitors shift.

FAQ

Frequently Asked Questions

How long does Shopify SEO take to show results?

Technical fixes and Core Web Vitals work usually move rankings within 4–8 weeks. Meaningful organic-revenue growth compounds over 4–6 months as collection pages gain authority. Stores with existing brand traffic move faster than brand-new launches.

Do I need to leave Shopify for serious SEO?

Almost never. Shopify (especially Shopify Plus) can rank for nearly any commercial keyword we’ve worked on. The platform’s SEO limits show up at very large catalogs (50K+ SKUs) and specific headless / localisation needs — otherwise the leverage is in template work and content, not migration.

Will Shopify apps hurt my SEO?

Most stores have 15–25 apps installed, half of which inject JavaScript on every page. App bloat is one of the top three CWV killers we see. We audit your stack, kill what isn’t converting, and inline-load what is — without giving up the functionality you actually need.

What’s the difference between Shopify and Shopify Plus SEO?

Shopify Plus gives you Liquid script access, custom checkout, Launchpad scheduling and more aggressive theme customisation — all useful for SEO at scale. On regular Shopify, theme-level edits and app discipline get you most of the way. We work both stacks; recommendations depend on catalog size and growth stage, not platform tier.

How much does Shopify SEO cost?

Most engagements run between CAD $1,500 and $7,500/month, depending on catalog size and how aggressive the growth target is. Audits start at CAD $1,500. See SEO packages for the tier breakdown — we publish ranges instead of hiding pricing behind three sales calls.

Do you handle Shopify Plus migrations?

Yes. We’ve done migrations from WooCommerce, Magento, BigCommerce and legacy custom builds onto Shopify Plus. We start with a pre-migration audit (URLs, content, schema, backlinks), build the redirect map in staging, and monitor traffic and Search Console in real time on launch day. See Migrations & Platform SEO for the full process.

Can you work with our existing dev team?

Yes — that’s actually our preferred mode. We brief SEO requirements as tickets with mock-ups, schema specs and acceptance criteria your engineers can pick up. If you don’t have a dev team, we ship the changes ourselves.

Free Shopify SEO Audit

Tell us about your Shopify store

Whether you’re launching from scratch, scaling a Shopify Plus store or migrating from WooCommerce or Magento, we’ll review your store and reply within one business day with a recommended scope and timeline.

Free offer Get a free Shopify SEO audit with a clear action plan to push your store to the top of Google — and turn organic rankings into free, ongoing sales.

Pick a date & time that suit you and we'll call you back then (Mon–Fri, 10:00–18:00).